Tag Archives: digital-marketing

I’m working with an Amazon business coach, and since we started, he has always said I’m “doing it right” because I’m “building a brand.” At the beginning of our partnership, I would have smiled and said, “You’re right.” But now, a year later, I’m not falling for it.  Am I using a logo in mostContinue reading “Brand building is connecting with the audience through a consistent and resonant story”